Which CMS/DXP Platform to Choose When Planning a Website?

You probably already know why you want to create a new website, how it should look, and what it should be able to do. By answering a few key questions, you are just a step away from choosing the right platform for your new website.

Static or dynamic website?

One of the fundamental questions is whether you need a website that will mostly remain static, such as a portfolio or an informational "bulletin board" for your potential clients, or a website where information will frequently be added and updated.

In the first case, basic web development tools will suffice. However, for the latter, you'll likely want software that includes a CMS.

We explained what a CMS is in more detail here: CMS

We have written more about it here: Strapi

Complexity and functionalities

The mentioned Strapi, like other CMS platforms, manages your content. Whether you want to add text posts, photos, or videos to your website, it will certainly suffice. Additionally, it usually allows for the integration of much more complex add-ons, enabling you to handle the basics of e-commerce or digital marketing.

It is suitable for small businesses and more demanding projects.

However, if you're aiming even higher, have a large client database, and big plans for your business, then it's worth considering DXP systems. Unlike a CMS, a DXP offers much broader utilization.

Therefore, it is suitable when you are considering a wide range of functionalities, a large user base, and high usage. It is usually chosen by professionals with an established online business. It is also necessary to consider that such advanced services are typically paid.

At NITTIN, we prefer to work with software from Kentico. The company has years of successful development behind its eponymous DXP platform, which is gradually evolving into an even more advanced tool, Xperience by Kentico .

Its main advantage is the sophisticated content personalization capability. This allows for the creation of tailored content for virtually any client or group of clients based on their preferences. Additionally, it's possible to create and repeatedly insert individual reusable web components. Kentico offers under one roof tools for content management, emailing, digital marketing, and analytics.

This is why the biggest players on the market favor it.

Which system to choose

As evident from the above, one of the significant factors in your decision-making process might be the cost. There are numerous tools on the market that can satisfy basic needs, at least in their basic versions for free. Here, we would again recommend the aforementioned Strapi.

However, if you are looking for a tool that meets the most demanding requirements, it will cost you. The advantage, however, is top-notch services and customer support, as in the case of Kentico.

At NITTIN, we can implement both systems into your project. You can see for yourself in our case studies where we have already deployed them and what challenges we had to tackle.

However, we are not limited to these platforms alone; we’re happy to prepare a completely custom solution for you based on your specific requirements.

Contact us

If you would like to use our services as well, don't hesitate to reach out to us. We would be happy to invite you for coffee and discuss without obligation the possibilities of advancing your project to even better results.