How to choose the right company to build your website?
You already know that you'll need a new website for your company or personal project. You may even already know what it should look like and what it should be able to do. Now comes the next key question: Who should create your website or web application? We'll advise you on what to focus on when choosing who will implement your web solution.
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Key takeaways
Focus on a company specialized in your type of project
Choose the right system based on your needs (CMS, DXP, custom solution)
Follow references and case studies
Watch the cost-performance ratio, not just the lowest price
Verify ongoing service and long-term support
Interpersonal chemistry is key to successful collaboration
A professional company adds valuable advice and comprehensive solutions
The market is oversaturated with companies. Many promise you even what they can't deliver. Or they deliver the promised product, but it doesn't work as it should. Or there's simply a lack of chemistry between you. All potential future shortcomings are best uncovered before you sink time, money, and energy into your joint project.
So what should you be looking for when searching for someone to assign a task on which the future of your business or personal brand depends?
Company specialization
There are many teams on the market that focus on creating websites and various technological solutions. Although this may seem like one and the same group of people to some, the truth is that each company may have a completely different specialization.
Therefore, focus on the details and choose a company that is an expert specifically in creating the type of solution you're looking for your project.
Choosing the right system
Let's say you already know exactly what your site should look like and what it should be able to do. Based on that, focus on the system it should run on. If you're not looking for a multi-tool professional platform for managing a billion-dollar company, but rather a common multipurpose system for managing personal or business pages, then you'll do fine with one of the popular CMS platforms—that is, platforms for managing your site's content.
For example, at NITTIN, we like to build our customers' websites on Strapi CMS. We think it fulfills the good old rule of "a lot of bang for your buck." With Strapi, you don't pay for usage, yet you have access to a wide range of features that we can customize to fit your needs or expand, so you have everything you'll need for managing your website at hand.
If you're already eyeing a professional tool with functionalities for sophisticated marketing and precise e-commerce, and you don't mind spending a bit of money on it, then we recommend DXP platforms like those from Kentico. This Brno-based company has built a name for itself worldwide, where it's used by thousands of satisfied customers.
NITTIN is a proud partner of Kentico and we specialize in implementing websites on this platform. We're pleased that it's truly multifunctional and highly capable when it comes to professional website management for large enterprises. Thanks to excellent tools for personalized marketing and commerce, it guarantees your company everything needed to stand out in fierce competition. And proof that we truly know Kentico is evidenced by the honorable recognition for best business website in the Site of the Year 2023 competition.
And if you don't choose either solution and you're true connoisseurs with a sense for your own unique style, then you can always go for a unique solution tailored specifically to you. We're capable of implementing that for you as well
References and Case studies
A website creator is just as important as any other vendor for your business. That's why it's important to choose one who delivers your requirements at a high level.
Go by references from past clients, review case studies of completed projects, and get a sense for yourself of whether such a provider is suitable for your project.
You can also check out our case studies to learn about the projects we've worked on and how we approached them.
Price and value for money
Whether you're a startup or an established business, price will probably always be something you'll look at carefully when selecting a contractor.
You'll rarely find a specific price list for services on a web developer's website. That's because the price in these cases is always based on the specific project, since their variability is as diverse as the entire internet itself. However, a trustworthy and quality company will be able to outline an approximate price based on a description of your requirements.
But always take it with a grain of salt, because it rarely happens that a project doesn't pick up some requirement optimizations along the way. All of this still affects the final amount. However, also keep in mind that no discount is free and that conversely, even the most expensive doesn't automatically represent the highest quality. Follow the cost-performance ratio in particular and rely on trustworthy references for help.
Ongoing service and support
It used to be said that nothing is older than yesterday's newspaper. Today, this saying could be analogously applied to websites. Business can no longer function without a stylish and functional website. And since the internet and technological trends are advancing by leaps and bounds, it's necessary to keep up with the times. Find out what kind of ongoing service the company offers, so you can be sure that their services don't end with the delivery of a finished website, but that you'll be able to rely on them for support in case of issues or ongoing improvements as needed.
Interpersonal chemistry
Everything mentioned above may align perfectly with your requirements, but if the interpersonal chemistry between you and the provider doesn't work, it can bury everything else. Once the first friction arises, it grows into a frozen conflict, and suddenly you'll see how even minor flaws have a major impact on your business. It's hard to build a successful outcome when the basic building blocks don't fit together properly.
Therefore, take the time to get to know the team that will be implementing your project, so you can be sure you're entrusting your project to the right hands. It will definitely pay off for you in the future.
Why a professional company
Simple websites with basic functionalities can now be built by almost anyone, even a layperson, thanks to various templates and available CMS systems. However, not everything that seems sufficient to the creator actually meets the needs from the outside. The customer's eye is unforgiving and has an eye for detail that an amateur tinkerer may not detect.
That alone is a good reason to turn to a professional company. Not only will they deliver a quality solution according to your ideas that you can rely on, but based on their own extensive experience, they'll add valuable advice and can lead you out of various dead ends and guide you to places you might not have thought to go.
On a practical level, they'll also typically offer you a complete package of solutions that doesn't just consist of creating the website with all its functionalities, but can also, for example, write appropriate copy for it, adjust the design according to the latest trends, equip it with SEO essentials so your pages appear in search engines, and even help with branding or marketing tricks.
If you truly care about the result, it pays to entrust yourself to professionals. Yes, each of us can eventually hammer together something from scrap wood that you can place a glass on. But if you want a table at home that can withstand something and also looks good, then you need quality material and excellently executed work by a professional. It's similar in our field.
So don't hesitate to reach out to us. We are NITTIN and we'll create a web solution for you that will suit both you and your customers. Whether you're an individual or small business, or an established professional. Just simply schedule a meeting with us.